Chameleon was born out of the frustration of a lady with a larger than average bust who was fed up with the scant, fuddy duddy offerings of the larger retailers and the lack of proper fitting help.
The key to the success of Chameleon has been the sourcing of the best fitting products and the expertise
of the company’s bra fitters. Our expertise is built on excellent product knowledge and twelve years of fitting experience.
Chameleon started with just lingerie and swimwear and gradually expanded into other areas such as hosiery and leisurewear.
We only stock the lingerie brands which we know can deliver a comfortable fitting bra, a range of sizes and styles and excellent value for money.  We consider a product as being good value for money when a bra, for example, keeps its shape and strength over time and wear. It does not mean the cheapest products.
As with most things in life you generally get a better quality if you pay a bit more.
Latterly, Chameleon has expanded into natural beauty products, perfumes, gifts and jewellery. We can now offer an holistic experience for ladies who wish to maximise their assets beneath and enhance their outward appearance by the reducing the effects of ageing and environmental damage on their skin.
We hope you enjoy browsing through our website but we would love you to come in and visit us in person too.